
Stand Design at ICC Birmingham
About ICC Birmingham
The ICC Birmingham is one of the UK’s premier conference venues and was opened in 1991 by HM The Queen. The ICC is owned and operated by the NEC Group, who is also responsible for the nearby Arena in Birmingham. Since its inception the ICC has hosted a huge variety of events, tradeshows and exhibitions. With a capacity to host 400 events a year and the space to accommodate over 350,000 visitors annually, the ICC Birmingham prides itself on providing world class facilities and services.
Birmingham is home to several world class venues and the ICC is no exception, priding itself on the 30+ years of experience hosting events having won numerous awards over the years from venue of the year to best UK conference centre. The venue is in the centre of the city with excellent transportation connections via land and air and access to hotels, restaurants and entertainment a breeze.
Looking for Bespoke Stand Design at ICC Birmingham?
Get in Touch Below
Why Choose Fret Free Productions for your Exhibition Stand and Event Decoration at the ICC Birmingham?
Fret Free Productions is recognised by the ICC as a premium supplier. With the pressure of presenting your brand in the best light in a short space of time, and the amount of logistics involved, Fret Free Productions takes care of all the small details and provide all the help you’ll need to make your booth and/or event stand out from the crowd.
Fret Free Productions, as a member of the Event Supplier and Services Association (ESSA) is bound by their code of conduct which gives our customers peace of mind that we are committed to the highest level of professional service and that we’re fully insured and vetted.
Fully customised to match your requirements and participation objectives, we will help you create an exhibition stand design that stands out from the rest.
We take the time to understand your products, services and corporate identity to provide you with a stand that truly represents your brand.
Perfect for small businesses and startups planning to exhibit for the first time in trade shows and conferences.
We offer a budget-friendly price range of rented exhibition stand designs available for as low as £350 per SQM. Now you can stand out and grow your business at an affordable price.
Our Exhibition Stands
Some previous trade show stands we’ve built and designed.


Gyptech Stand: Global Gypsum Conference & Exhibition

Immersive Planet Stand: IAAPA Expo Asia

Alier Stand at GGCE

Zyn Pop-Up Brand Activation

Husqvarna at BTME 2026

Within3 at Pharma Customer Engagement Europe

Exhibition Build for Winkey at In-Cosmetics Asia

Big Ass Fans at the Architect Expo

Cognaize at FIMA

KCC at IAAPA Asia

Husqvarna at BTME

Gyptech at Gypsum Conference and Exhibition

Podcast AI at the Podcast Show 2024

Quartzelec, Bangkok Thailand
Budget Exhibition Stands at the ICC Birmingham
Eye catching and engaging trade show booths don’t need to cost a fortune. We excel at providing clients with a professional trade show presence at affordable prices and have a range of budget exhibition stands available starting from just £350 per SQM meaning that you can present your brand / service at the ICC for a competitive rate.
Our budget exhibition stands, are built with our stock of Bematrix. Although the structures are modular, the finishing is bespoke, ensuring your stand is individual and represents your brand the way you want. We use fabrics and panel graphics as our finishing layer, so all the faces of the stand can be customised with your own graphics and branding. Not only does this provide you with a professional looking stand on a budget, but it’s also much more sustainable ensuring your exhibiting carbon foot print is reduced.
Fret Free Productions can even offer multi-year contracts which means we can store your fabric and panel graphics in our warehouse so they can be used year after year reducing the cost of exhibiting at the ICC Birmingham, making our service stand out from the crowd.
Whether you have a 90 sqm or 9 sqm space – we’ll help find a solution. Contact us to request your free, no obligation proposal at the button below, or find out more about our budget options here
Exhibiting at the ICC Birmingham
With 10 conference halls, 10 executive meeting rooms, a plethora of facilities and restaurants, exhibiting at the ICC Birmingham can hugely benefit your business however its important to understand the venue and your market for the commitment. Check out some handy questions and answers below.
When should I request a stand design and build proposal for the ICC?
In short, the sooner we receive a request the better! With busy schedules we know this may not always be possible, and we can accept requests for last minute builds, but as a general rule of thumb we would ideally like to have contracts signed off at least a month or two before the show.
To request a stand design proposal contact us
How much will it cost to build my exhibition stand at the ICC Birmingham
This is probably the most common question that we get asked.
Take a moment and imagine a house . . . Is it a big house? a small house? does it sit on a large piece of land or a small piece of land? How many floors does it have? Does it have a garage for storage? Is it a modern house or a traditional house? Is the structure steel or wooden?
Now take a moment, and come back to think about your exhibition space, and the stand that you would like us to design and build for you. To calculate the costs of your trade show stand we need to understand exactly what you want from your space, and your objectives of participating at your chosen trade show. Once we feel that we can visualize your ‘imaginary house’ we will use our experience and expertise to create your ‘house’ in our 3D design software, and calculate the costs of building it for you.
More often than not, we will ask you how much you’d like to spend on your stand. The reason for this is that we frequently build trade show stands ranging from £2,000 – £70,000 GBP. So what we can design and build very much depends on what you consider to be a reasonable amount to spend on your trade show display – after all, you have to ensure that you are getting a suitable return on your investment – whether that be through brand exposure or the selling of your products/services.
To see some of the questions we ask before preparing a proposal for you, click here
Where can I stay when visiting the ICC Birmingham?
The ICC is located in the heart of Birmingham city so finding accommodation is a piece of cake. Check out the hotel finder at https://www.theicc.co.uk/visitor/hotels/ and you can book direct through the website.
Are there any restaurants at the ICC?
The Mall is one of the most popular features at this event venue! It is connected to the halls and meeting rooms as well as Brindleyplace and Convention Quarter and whilst it is open the public it doesn’t interfere with events hosted at the ICC. The Mall has plenty of restaurants and coffee shops with breakfast, lunch and dinner catered for.
Get in touch with Fret Free Productions if you have any questions about designing and building an exhibition stand at the ICC and we’ll be in touch!
Blog & News
Keep up to date with our blog to learn more about exhibition banners & stands.
Why More Brands Are Choosing Eco Exhibition Stand Builders
Why More Brands Are Choosing Eco Exhibition Stand Builders Sustainability is becoming a major priority across the exhibitions
May 19, 2026

How to Plan an Exhibition Stand Budget in 2026
How to Plan an Exhibition Stand Budget in 2026 Planning a successful exhibition stand is about much more
May 12, 2026

Trade Show Booth Budget: What Most Exhibitors Still Get Wrong
Trade Show Budget Mistakes: What Most Exhibitors Still Get Wrong If you’ve already read our guide on trade
April 23, 2026
Maximising Your Trade Show ROI: Where to Splurge and Where to Save on Your Next Booth
Planning a trade show can often feel like a high-stakes balancing act. You want a stand that turns
April 7, 2026
Frequently Asked Questions
Most frequent questions and answers
This is probably the most common question that we get asked.
Take a moment and imagine a house . . . Is it a big house? a small house? does it sit on a large piece of land or a small piece of land? How many floors does it have? Does it have a garage for storage? Is it a modern house or a traditional house? Is the structure steel or wooden?
Now take a moment, and come back to think about your exhibition space, and the stand that you would like us to design and build for you. To calculate the costs of your trade show stand we need to understand exactly what you want from your space, and your objectives of participating at your chosen trade show. Once we feel that we can visualize your ‘imaginary house’ we will use our experience and expertise to create your ‘house’ in our 3D design software, and calculate the costs of building it for you.
More often that not, we will ask you how much you’d like to spend on your stand. The reason for this is that we frequently build trade show stands ranging from £2,000 – £70,000 GBP. So what we can design and build very much depends on what you consider to be a reasonable amount to spend on your trade show display – after all, you have to ensure that you are getting a suitable return on your investment – whether that be through brand exposure or the selling of your products/services.
The length of time it takes to design your exhibition booth very much depends on the scale and requirements. Although we can sometimes turn around booth designs and costs within a few days, we usually prefer to have approximately 2 weeks to develop full design concepts, prepare 3D visuals and costs when possible.
The simple answer is the longer lead time we have the better. However we also understand that you’re busy people so we request that stands are confirmed at least one month before the show. We occasionally will accept projects with less than one month building time, however this will depend on the scale and details of the project.
Hopefully our answers above will have helped provide you with a bit of information about our services and how we work. However, if you have a question that we haven’t covered above or would like us to provide you with a free proposal contact us at info@fretfreeexhibitions.com